I'm Erik Stark
Creative Director

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DICK'S creates a high school in Metaverse

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DICK'S helps teens unlock their confidence

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A groundbreaking VR experience for Gatorade that let athletes battle the effects of dehydration


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Silver Cannes Lion    Gold Clio

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Barkley gets his sports at DICKS.com

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Golf and Father's Day spots with Barkley

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Influencer style event billions in views

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Mobile video game Clio Sports winner

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Gatorade is changing the game with an experience that introduced athletes to customized hydration

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Performance meets flavor in this Amazon + Gatorade spot

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Most successful subline launch in G history

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Turning a sports drink into an innovator

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Fueling the next breakthrough in performance




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Building design-forward concepts for Airbnb


Meet the Hosts

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The largest influencer program in CBG history

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Character runs deep with Cabot stain

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Serious Game, Serious Gear

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New @handles level the diamond

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